DL1961 is a New York based denim brand on a mission to do things differently. As a fully circular denim brand, DL1961 are changing the way denim is made to lessen the impact on the planet for future generations. The average pair of jeans uses 1,500 gallons of water to produce, the average pair of DL1961 jeans uses less than 10 gallons. At their vertically integrated, self-powered facility they use botanic fibres, organic and certified cotton, clean dyes and energy efficient machinery to preserve resources.